Joyson Safety Systems

News

February 11, 2021

Joyson Safety Systems Supplies Technology to Support General Motors’ Super Cruise Driver Assistance System

  • Joyson Safety Systems provides several innovations, including the Driver Attention System, to General Motors’ Super Cruise feature
  • Driver Attention System determines driver attentiveness
  • Australia-based Seeing Machines Limited provides head pose and eye gaze software to Joyson Safety Systems

Auburn Hills, Mich., – February 10, 2021 – Joyson Safety Systems (JSS), a leading global supplier of mobility safety systems such as airbags, seatbelts, steering wheels, electronic safety systems and child restraints, will supply several components to General Motors’s hand’s free driver assistance feature, Super Cruise*.

With the support of Australia-based advanced vision technology company, Seeing Machines Limited, JSS is providing General Motors with the advanced Driver Attention System, a machine vision system used to detect a driver’s head pose, eye gaze and accurately determine the driver’s attentiveness while Super Cruise is engaged.

Working in concurrence with the Driver Attention System, JSS also is supplying its steering wheel integrated, multi-zone, hand sensing system along with the integrated light bar technology, a steering wheel system that alerts drivers with visual cues when the camera detects the driver is not fully engaged. The JSS lightbar also provides Super Cruise status alerts to the driver.

“It has been a privilege to work with General Motors on its Super Cruise feature because supplying potentially lifesaving technologies to drivers is the mission for our entire team,” said Guido Durrer, President and CEO, Joyson Safety Systems. “We appreciate the longstanding relationship and outstanding performance of Seeing Machines’ facial tracking software that enabled the driver attention system to be a robust and effective safety innovation.”

*Always pay attention while driving and when using Super Cruise. Do not use a hand-held device. Visit https://www.cadillac.com/ownership/vehicle-technology/super-cruise for compatible roads and full details.

About Joyson Safety Systems

Joyson Safety Systems is a global leader in mobility safety providing safety-critical components, systems and technologies to automotive and non-automotive markets. Joyson Safety Systems is headquartered in Auburn Hills, Michigan, USA, with a global network of more than 50,000 employees in 25 countries. It is majority owned by Ningbo Joyson Electronic Corp., China.

Media Contacts

JOYSON SAFETY SYSTEMS:
Global
Bryan Johnson
Director, Global Communications
Joyson Safety Systems
+1 248 766-9028
bryan.johnson@joysonsafety.com

Download article

Download

Download Images

  • Download images / JPG /
  • With download you recognize and accept the Terms of use of Joyson Safety Systems.
Download

Also discover

November 1, 2023

Joyson Safety Systems Names JinHui (Philip) Shan Acting CEO

Joyson Safety Systems today announced JinHui (Philip) Shan has been named Acting CEO of the company, taking over the top leadership position from Tao Liu, who has decided to retire from JSS.

Read more Download
October 17, 2022

Joyson Safety Systems Named CLEPA Innovation Award Winner for Pyrotechnic Battery Disconnect™ Technology

Joyson Safety Systems (JSS) was named a 2022 CLEPA Innovation Award winner at the awards ceremony on October 13 in Brussels. This award acknowledges great achievements in the European automotive supply industry in two main mobility domains: Smart & Safe, and Clean & Sustainable.

Read more Download
September 20, 2022

Joyson Safety Systems Wins 2022 Automotive News PACE Award

Joyson Safety Systems was named a 2022 Automotive News PACE Award winner at the awards ceremony on September 19. The prestigious award recognizes automotive suppliers for superior innovation, technological advancement and business performance.

Read more Download
August 1, 2022

Uwe Vander Stichelen named President and Chief Sales Officer at Joyson Safety Systems

- Vander Stichelen to report to Tao Liu, Chief Executive Officer
- Vander Stichelen to work closely with JSS global customer base
- Vander Stichelen to remain as EMEA President until a replacement is identified

Read more Download
April 20, 2022

Joyson Safety Systems Named Automotive News PACE Award Finalist for Pyrotechnic Battery Disconnect™ Technology

- Pyrotechnic Battery Disconnect™ technology increases safety through addressing electrification safety concerns with high voltage systems
- Implementation will result in decreased safety risk due to high voltage

Read more Download
April 1, 2022

Zac Gordon Named Chief Financial Officer of Joyson Safety Systems

We are pleased to announce that Zac Gordon has joined Joyson Safety Systems as Executive Vice President & Chief Financial Officer.

Read more Download
October 5, 2021

Joyson Safety Systems Named Informa Tech Automotive Awards Finalist: Battery Product/Service of the Year

Joyson Safety Systems was recognized for its Pyrotechnic Battery Disconnect (PBD), a device that severs electric power from the high voltage battery system of an electric vehicle when triggered by the vehicle safety system ECU or battery management system.

Read more Download
September 01, 2021

Joyson Safety Systems announces leadership transition

President and CEO Guido Durrer will retire from his current position on December 31, 2021. Tao Liu has joined JSS as deputy CEO, with plans to name him president and CEO on January 1, 2022, following a four-month transition of leadership.

Read more Download
June 18, 2021

彦根製造所およびフィリピン子会社におけるウェビング試験データに関する調査結果について

Read more Download
April 26, 2021

Joyson Safety Systems Integrated Foam Sensor for Occupant Classification Named PACE Award Finalist

The integrated foam sensor was designed to measure the force profile of vehicle seat occupants to determine their classification, which is then used by the vehicle to determine the correct airbag deployment strategy.

Read more Download
February 11, 2021

Joyson Safety Systems Supplies Technology to Support General Motors’ Super Cruise Driver Assistance System

Joyson Safety Systems will supply components to GM's Super Cruise....

Read more Download
November 30, 2020

Joyson Safety Systems Launches New, More Robust Company Website

Joyson Safety Systems (JSS) has launched a new company website that offers improved functionality and easy navigation with additional content for multiple audiences, providing greater visibility for the company. …

Read more Download
Oct 14, 2020

Joyson Safety Systems Comments on Article in Japanese Media

Joyson Safety Systems (JSS) issues the following statement in response to reporting in the news:
Joyson Safety Systems (JSS) is conducting an investigation into belt webbing test data reporting inaccuracies in the Company’s Hikone, Japan, webbing manufacturing facility. The reporting issues arose long …

Read more Download
April 14, 2020

Joyson Safety Systems Collaborates with Ford to Produce Gowns and Respirator Belts to Fight COVID-19

Joyson Safety Systems (JSS), a leading global supplier of mobility safety systems such as airbags, seatbelts, steering wheels and electronic safety systems, is collaborating with Ford to produce reusable medical isolation gowns and respirator belts to provide urgently needed medical equipment and supplies …

Read more Download
Jun 06, 2019

Joyson Safety Systems announces Tri-Party Joint Venture with ANAND Group and Abhishek Industries

Auburn Hills, MI USA – Joyson Safety Systems (“JSS”), a leading global supplier of mobility safety systems including airbags, seatbelts, steering wheels, electronic safety systems and child restraints, announced today the formation of a Tri-Party Joint...

Read more Download
Jun 22, 2018

Joyson Safety Systems appoints Guido Durrer as Global President and CEO

Auburn Hills, Mich., June 22, 2018 – Joyson Safety Systems, a leading global supplier of mobility safety systems, today announced the appointment of Mr. Guido Durrer as its global President and Chief Executive Officer. His appointment is effective immediately

Read more Download
May 25, 2018

Joyson Safety Systems awarded the Innovation Partnership Award for its Driver Attention System (DAS)

Auburn Hills, MI USA – Joyson Safety Systems; a leading global supplier of mobility safety systems such as airbags, seatbelts, steering wheels, electronic safety systems and child restraints; announced it received the 2018 Automotive News PACE Innovation...

Read more
Apr 10, 2018

Joyson and PAG Fund KSS to Acquire Air-Bag Maker Takata in Asset Deal

Auburn Hills, MI USA – April 11, 2018 – A consortium led by its parent Ningbo Joyson Electronic Corporation (“Joyson Electronics”) and PAG, an Asia based private equity firm and Future Industry Investment Fund (“SDIC”) provided the funding to Key Safety...

Read more